YOU are the value, not what you know or do...
What if communicating your value was as easy as having a conversation?
WARNING: this is NOT your average podcast interview
Hi! I'm Pete :)
Thanks for your interest in my not a straight line podcast 🙏💚
In case we've not met already, you may be wondering who I am and why the podcast exists.
Well, after experiencing a near mental breakdown towards the end of 2021, I walked away from the software company I'd founded.
To make ends meet, I took a driving job—moving luxury cars and other vehicles around the UK.
This gave me the time and space I needed to rest and recover.
By April 2024 I was ready to 'get back on the horse' and, believing strongly that opportunity comes attached to people, I started the podcast to allow me to talk to as many people as possible.
After 50+ conversations in the first 6 months, I discovered something surprising...
"Pete is one of the most networked and collaborative people I know. His talent is in connecting and asking the right questions to draw out founder stories." - Gareth Everson
"Talking to Pete is so effortless—he has this way of pulling your story out without you even realizing it. Just using my voice and having the conversation with him gave me so much clarity about what I was trying to say." - Niki Sterner
"I was really nervous at first... but Pete has a great way of just making the conversation seem natural and asking good questions and pulling things out. He's so easy to talk to, and he made me feel really good about sharing my story" - Janeesa Hollingshead
"Someone who is listening because they're curious and asking open questions, not someone who is listening with an agenda." - Avon Collis
"You will not find a more attentive, more courteous and more empathetic listener than Pete... a fantastic place to share your story." - Lily Shaw
"It's a little bit like being in the best dinner party conversation you can imagine because somebody's actually interested in what you're saying, and actually tracks your stories better than you do, and isn't afraid to go deep, and has a great sense of humor" - Samantha Bennett
My guests aren't just in a podcast interview—they're in a conversation that they say brings them tremendous value.
This has made me determined to help you maximise the value of our conversation—beyond just creating a podcast episode.
And in doing so, help you communicate YOUR value to the world as easy and effortlessly as possible.
"It's been like talking to a close, close friend about things that are intimate but still very universal to human nature. Him holding this space unconditionally for truth or the silence or the wisdom to come out." - Isse Muratsapahić
"We went very deep, as deep as I probably never have before... he has drawn out stories that are so relevant and needed today." - Endre Hoffmann
"It went deeper into areas that I hadn't anticipated... Pete is just expert at zoning in and pulling out those nuggets and helping you to go deeper into these stories that actually make you realise they have had a really profound impact." - Angela Tsai
"He guided me through a journey of my own self discovery, allowing me to find out what's authentic about me and what I have to offer... I can't scream loudly enough about the value this has given me." - Alastair Mackenzie
"The questions he asks are absolutely brilliant and it actually makes you really think about what motivates you... it's been a really cathartic process." - Matt Phillips
"Today's conversation delved right into me and what I'm doing, without the backdrop of commercial gain... I'm probably going to be reflecting on it for the next weeks, months." - Chris Bantock
Click the button below the video to book your not a straight line conversation
"Peter was totally focused on going towards the truth and leaning in with grace and elegance, but not being scared to go places where in other areas we probably keep it a bit safe... I definitely shared things that I haven't done before in public." - Matt Elwell
"It's perhaps one of the first times I've told that whole of life journey to anyone... I feel calm about it. I've actually seen my life and verbalized what I often think about. That's been a really great experience." - Ross Keating
"Looking back and saying things out loud about yourself... it's not only helpful for everybody else, but it's also helpful for yourself." - Maïté Grisard
"The experience has been both thoroughly enjoyable and actually sort of really personally rewarding. It was a lovely, gentle conversation that went to places I wasn't expecting, but in a really good way." - Mark Franklin
"This felt like a conversation with a friend, someone who really was invested in my approach, my thoughts, my feelings, and my philosophies around business and art." - Morgan Burns
"The power of connection here... I feel that ripple effect of how that's going out across the world, globally" - Tracy Tully
Frequently Asked Questions
Who is an ideal guest for the podcast?
This is for people who understand that their impact comes from who they are, not just what they know.
If you're someone who helps others grow, transform, or reach their potential, and you know your own journey is central to how you do that – this is for you.
It's perfect for you if:
You know there's depth and value in your journey, but you find it challenging to articulate it in a way that truly resonates
You're tired of trying to fit your non-linear path into a conventional narrative
You want to attract meaningful connections and opportunities that align with who you really are, not just what you do
You believe in the power of authentic conversations to create ripple effects in your work and life
You're ready to discover insights about your journey that even you haven't realized yet
This isn't about crafting a polished pitch – it's about capturing your authentic story in a way that magnetically attracts the right opportunities and connections into your life.
What if I'm not sure I have an interesting story to tell?
Everyone has a fascinating story – it's just a matter of having the right person ask the right questions. My expertise lies in drawing out those "nuggets" that make your journey unique and meaningful, even if you don't see them yet.
Do I need to prepare anything for our conversation?
Not at all. The magic happens precisely because it's natural and unstructured. Just come as you are, and I'll guide the conversation to uncover your unique story and value.
What equipment do I need for the conversation?
Just a computer with a decent webcam and microphone (your laptop's built-in one is usually fine), and a quiet space. I'll send you simple setup instructions before our call to ensure we get the best possible recording quality.
"There's something about Pete. He's just so warm and welcoming and open—it's a grounded, safe space. You just feel so held." - Venetia Norrington
"It's absolutely like sitting down with a warm hot chocolate and an old friend on the couch and just chat away all of the things that you've just been wanting to say for ages." - Cristina Castro
"You feel like at home, like sitting with a coffee with someone... with an old friend and just catching up about life. I felt very safe to share about my journey which has not always been the case in the past" - Oriane Dinse
"Pete has created an environment that allowed me to be myself and to put myself out there and continue this journey" - James Middleton
"It does just feel like a conversation. There's no pressure on it as you go through, which is nice, you feel in a safe, secure place." - Matt Chapman
"The conversation was really fun and interesting and I love what Pete's doing... I cannot recommend the experience enough. It's fantastic. Pete's awesome. Do it."
- Ania Hulsman
"Pete's very good at what he does... It feels like he's a friend that I've had for a long time already." - Pete Reginella
"Pete's got a real talent for putting people at their ease and leading a totally unstructured conversation, which finds its own way round... it's been full of insights for me." - Derek Dearden
"I was pleasantly surprised by the depth of the conversation I had with Pete. He provided a lot of space for me to delve deeper into who I am. He's a wonderful conversation master." - Isaiah Baker
"Peter's techniques are superb at extracting your stories... he's interpreting what you're saying in a mindful, clever and intelligent way." - Stewart Leahy
"He really clearly listens... not only did he seem to remember everything but he remembered names and ideas and tied thoughts together for me and it made it all that more valuable." - Joshua Morgan
"It's been emotional, it's been insightful... Peter has this lovely way of drawing out those little golden nuggets from your story." - Del Parsons
"It's the magic that's in the journey that makes the individual - seeing behind the scenes of what you don't see on the surface, discovering what makes people who they are." - Daniel Bussius
"We had a conversation that went into the nuances of my life... Pete is a wonderful conversationalist, and he is really a champion of complexity, positive complexity... conversations that really make you think." - Ophir Tal
"This conversation was so illuminating for me and also surprising... very insightful. Pete's very curious." - Izzy Stevens
"He took me right back in time to experiences I think I've forgotten, but dug some things out of me and helped me realise that they're all part of the journey" - Nina Taylor
"Peter managed to get me a little bit emotional... to get under the skin of the Fearless Business Coach demonstrates what kind of conversationalist he is." - Robin Waite
"A curious, insightful, open individual... I could have happily talked for another two hours." - Phil Dobson
"It's been helpful to my head... I appreciate the chance to tell my story." - Reene Ramirez
"It was good to have this conversation and explore a little bit of my path and my future... exploring how life comes to be." - Charlie Palmero
"We touched on a lot of stuff I didn't think we would... It was brilliant and very cathartic actually." - Laura West